Thursday, 29 September 2011

Target Audience



  • Both Male and Female
  • Dresses in alternative/indie clothes
  • Age - Teenage up to mid twenties
  • Lives in Europe or US
  • Not really into sports - more into the arty side of things. 
  • Goes to festivals and live performers
  • Any race. 
  • Doesn't discriminate through classes nor is defined by a class of their own. 
  • Prefers non-mainstream music
  • Has a couple of tattoos

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